Mobile Shopping Summit 2016 (past event)
October 17 - 19, 2016
1 888.482.6012
Michael Eilers Smith
Lead Mobile Developer and Product Manager
Frank + Oak
Check out the incredible speaker line-up to see who will be joining Michael Eilers.
Download The Latest AgendaMonday October 17: Seize The Micromoment
Saturday, June 10th, 2017
09:45 FIRESIDE CHAT: Lessons From A Mobile-First Brand: How Personalization Is Driving Mobile App Engagement and ROI
What can more traditional retailers learn from mobile-firstbrands? While many retailers are playing catch up with mobile strategies,younger and digitally savvy brands are also launching physical store presences.What can we learn from these next-gen retailers? How are mobile-first brandsacquiring, engaging, and retaining users? What insights are they applying tothe brick and mortar model and what are the challenges they are facing?
Join Michael Eilers Smith, lead mobile developer at Frank Oak, and MomchilKyurkchiev, CEO & Co-Founder at Leanplum, for a fireside chat to discusshow Frank Oak leverages the latest in mobile marketing technology to engageshoppers with personalized campaigns.
In this session you’ll learn:
• How a mobile-first brand stays dynamic in a competitive app environment
• What lessons they are applying to launching brick and mortar extensions
• Creative strategies to target and engage users with personalized messaging, location based campaigns, and reducing shopping cart abandonment
Join Michael Eilers Smith, lead mobile developer at Frank Oak, and MomchilKyurkchiev, CEO & Co-Founder at Leanplum, for a fireside chat to discusshow Frank Oak leverages the latest in mobile marketing technology to engageshoppers with personalized campaigns.
In this session you’ll learn:
• How a mobile-first brand stays dynamic in a competitive app environment
• What lessons they are applying to launching brick and mortar extensions
• Creative strategies to target and engage users with personalized messaging, location based campaigns, and reducing shopping cart abandonment
Tuesday October 18: Bricks & Clicks
Monday, July 10th, 2017
11:50 THINK TANK: Use Personalization To Boost Mobile Conversion
*As a chief mobile stakeholder at your organization, it is your responsibility to prioritize mobile conversion and promote a customer-centric value proposition throughout the company. In this closed door forum, you’ll gain honest feedback, debate strategic ideas and share high level insights alongside nine other handpicked retail leaders. This is an invitation only session, with only two seats left. If you wish to participate or would like to nominate a colleague, please contact greg.ashton@wbresearch.com.