Mobile Shopping Summit 2016 (past event)

October 17 - 19, 2016

1 888.482.6012

Steven Laff, CTO at Magic Beans
Magic Beans Logo

Steven Laff

Magic Beans

Check out the incredible speaker line-up to see who will be joining Steven.

Download The Latest Agenda

Tuesday October 18: Bricks & Clicks

Monday, July 10th, 2017

11:50 THINK TANK: Use Personalization To Boost Mobile Conversion

*As a chief mobile stakeholder at your organization, it is your responsibility to prioritize mobile conversion and promote a customer-centric value proposition throughout the company. In this closed door forum, you’ll gain honest feedback, debate strategic ideas and share high level insights alongside nine other handpicked retail leaders. This is an invitation only session, with only two seats left. If you wish to participate or would like to nominate a colleague, please contact

Wednesday October 19: Upwardly Mobile

Monday, July 10th, 2017

13:10 Retailer Roundtables

*Ok, at this point of the show, you’ve seen the slides & you’ve plugged into the panels. But now you’re ready to share your own mobile challenges, successes & failures. And at Mobile Shopping, you’re in control of the conversation. As part of a small group, you’ll hear how other retailers & brands are getting to grips with mobile & digital. You’ll be inspired to take their approaches back to your workplace. And you’ll have fun doing it. Every 30 minutes, we’ll tackle a new topic with a new expert host. Enjoy!

1) Boost Email Performance Through Segmentation And Personalization
Clarissa Mercer, Marketing Manager, Cultures For Health
2) Responsive Design: How Far Have We Come & What’s Next?
Steven Laff, CTO, Magic Beans
3) Getting Content Right on Mobile
Meredith Wollman, Manager, Customer Marketing, Mattel
4) Internet of Things: From Everyday Devices to Conduits for Commerce
Michelle Evans, Head of Digital Consumer Research, Euromonitor
5) Ensuring Profitable Mobile Acquisition - Mobile Online Advertising Strategies
Ryan McDonald, Director, Digital Advertising, Real Truck