Ben Gray

Digital Experience Analyst
Applause

Ben Gray is a Digital Experience Analyst with Applause. He advises clients on their digital strategies to deliver delightful customer experiences. Prior to joining Applause, Ben served as a Principal Analyst with Forrester Research, where he spent more than a decade advising Fortune 500 companies on their IT strategies and was regularly quoted in top publications like The Wall Street Journal, The New York Times and InformationWeek.

Check out the incredible speaker line-up to see who will be joining Ben.

Download The Latest Agenda

Monday October 17: Seize The Micromoment

Saturday, June 10th, 2017

08:50 Keynote: Become A Mobile Leader: The Best And Worst Shopping Apps

Your customers are shopping when and where they want. Start on a tablet, switch to a phone and end up in store. Today’s shopping experiences no longer exist in a vacuum. Mobile profoundly influences the customer journey. It's critical that retailers deliver flawless experiences everywhere and everytime. Applause will unveil the results of a study on the best and worst shopping apps and share what it takes for leaders to turn casual buyers into customers for life.

Tuesday October 18: Bricks & Clicks

Monday, July 10th, 2017

14:20 Beer Bucket Solution Provider Roundtables

1) Web Obesity and Performance: Secrets You Can Use
Shailesh Shukla, CMO and VP Products, Instart Logic
2) Digital Transformation of Retail: Mobile is the Key
Michael Klein, Director, Retail Industry- Strategy and Marketing, Adobe
3) Become A Mobile Leader: The Best And Worst Shopping Apps
Ben Gray, Digital Experience Analyst, Applause
4) The Self-Driving Campaign: How Machine Learning, Predictive Analytics And AI Will Shape The Future Of Mobile Marketing
Samir Addamine, Founder and Chairman, Follow Analytics
5) Commerce Anywhere, Anytime – The Mobile Transformation
Brenna Johnson, Senior Principal Product Strategist, Oracle Commerce
6) The Perfect Mobile Experience, A Billion Times a Day
Dave Walters, Strategic Marketing Evangelist, IBM
7) Creating A Unified Mobile Experience Across Channels To Grow And Engage Your Best Customers
Alex Austin, Co-Founder & CEO, Branch
8) Roundtable Hosted by Dynamic Yield
Mukund Ramachandran, VP, Marketing, Dynamic Yield